What is Brand Safety? Brand safety refers to the practice of protecting a brand’s reputation by ensuring its advertisements do…

Ever wondered why some Telegram groups are buzzing with energy while others feel like ghost towns? If your group members…

Introduction In the ever-evolving landscape of digital advertising, real-time bidding (RTB) has emerged as a critical mechanism enabling advertisers to…

What is App-ads.txt? App-ads.txt (Authorized Digital Sellers for Mobile Apps) is a tool developed by the IAB Tech Lab to…

What is a Bot? A bot, short for “robot,” is a software application designed to automate tasks, often mimicking human…

Featured Social Media Software: Deleting a Facebook account without knowing the password can be challenging, but there are several methods…

Introduction to Mobile Ad Fraud Mobile advertising has become a crucial component of digital marketing, driving significant revenue for app…

What is ARPU? Introduction to ARPU Average Revenue Per User (ARPU) is a critical financial metric used by businesses to…

Introduction Click flooding, also referred to as click spamming, is a deceptive practice in digital advertising where fraudulent clicks are…

Featured Social Media Software: TikTok is a popular social media platform known for its short-form video content. Trimming videos on…