What is App Stickiness? App stickiness is a crucial metric that reflects how effectively an app engages users, encouraging them…
Introduction The way we consume media has dramatically transformed over the last decade, largely due to the rise of Over-the-Top…
A loyal user is someone who consistently chooses a brand, product, or service over competitors, even when other options are…
Bitmedia Advertising Network Are you looking for the best Web3 and crypto network? If yes then you are at the…
Have you been finding it hard to decide what marketing agency would work best for you? Have you not partnered…
Introduction In today’s digital landscape, businesses face an increasingly complex array of marketing channels and strategies. One of the most…
Are you constantly bombarded with notifications, news alerts, ads, and pop-ups? You’re not alone, and the good news is there’s…
Are you interested in affiliate marketing? Do you require help deciding which platform to choose from? Is your company’s website…
What is Brand Safety? Brand safety refers to the practice of protecting a brand’s reputation by ensuring its advertisements do…
Introduction In the ever-evolving landscape of digital advertising, real-time bidding (RTB) has emerged as a critical mechanism enabling advertisers to…